91É«ÊÓƵ

International Business Management

CampusStart DateTuition/Fees
Saint JohnSeptember 2025 (Blended Delivery)
 
Domestic | International

Program Overview

Business drives economic activity, jobs, and strong economies. Companies and brands competing in a global marketplace need people with the proper perspective and the skills to manage international trade. International business managers see the big picture. They understand regulations, finance, logistics, and cultural differences, and they use their expertise to help companies excel globally. If you have an existing degree or diploma in business or equivalent experience, and you like to think big, a career in international business management could help you take your dreams global.
 
In our International Business Management program, you'll build on your existing education and experience, developing the specialized skills needed to be successful for trade and international opportunities. You'll learn to assess business rationale and strategic planning for international trade and develop digital and intercultural communications, networking and negotiation skills, and evaluating corporate sustainability and social responsibility initiatives. Using a hands-on approach, you'll collaborate, think critically and reach your potential to become a valuable asset to any team or organization. Enroll today in International Business Management and pursue a career that makes the entire world part of your workplace.


Duration

The requirements for this graduate certificate program may be achieved within one (1) academic year of full-time study.


Admission Requirements

    Profile F

  • Any Degree or diploma in Business or related field
    OR
    Other combinations of education and related experience may be considered


    Career Possibilities

    When you graduate, you’ll be ready to help companies and organizations capitalize on global business opportunities. Will you find opportunities to travel and work around the world? It’s entirely possible. You could find employment in international trade occupations such as trade and investment, international affairs, sales and procurement, logistics, marketing, and finance.
     
    Some graduates pursue careers as retail and wholesale trade and sales managers for businesses involved in commercial, industrial, institutional, e-business, and wholesale and retail sales. Others find opportunities as business development officers who work for the government and the private sector developing new trade policies, relationships, and market opportunities. Another growing area of international business centres around supply chain management and logistics. These international business professionals manage shipping, customs, and delivery of goods to markets worldwide on behalf of their clients and employers.



    Specific Considerations

    International Trade graduates may have the opportunity to acquire external certification from the Forum for International Trade Training (FITT), assuming they meet the certification requirements and pay any required fees. Details on the application process and eligibility requirements for certification are located on the .

    Technology Requirements
    91É«ÊÓƵ is a connected learning environment. All programs require a minimum specification, including access to the internet and a laptop. Your computer should meet your program technology requirements to ensure the software required for your program operates effectively. Free wifi is provided on all campuses.


    Areas of Study

    • Value Chain Management
    • International Trade Finance
    • International Trade Research and Costing
    • International Market Entry
    • International Sales and Marketing
    • International Trade Law
    • Risk Management
    • Corporate Social Responsibility
    • Business Ethics
    • Project Management
    • Facilitation and Negotiation


    Program Courses

    Courses are subject to change.

    This course is designed to examine the challenges and successes of corporate social responsibility. Focus is placed on exploring corporate social responsibility as the continuing commitment by business to contribute to economic development while improving the quality of life for the workforce, their families and society at large. Focus also includes the application of ethical concepts and principles to make thoughtful and responsible ethical decisions for a business.

    This course is designed to examine management strategies that minimize financial risk to an organization. Focus is placed on financing options for international trade initiatives, best payment options and arrangements, and strategies that address international risk factors impacting an organization’s cash flow. Financial tools and appropriate dispute resolution methods are also explored.

    This course is designed to develop intercultural communication strategies for diverse business environments. Focus is placed on examining diverse cultures, the concept of culture shock as well as Diversity, Equity, and Inclusion (DEI).  Additional emphasis is placed on navigating cultural nuances in business etiquette and building rapport with diverse cultures.

    This course is designed to examine business opportunities in international markets by conducting market research and a cost-benefit analysis. Focus is placed on information sources, data collection techniques, market intelligence, and the collection of information about competitors. Information Management Systems (IMS) are also explored.

    This course is designed to assess risk management strategies used to minimize risks of international trade. Focus is placed on the risk management cycle, the types of risks associated with international trade, the feasibility of international initiatives, and strategies used to manage risks of international trade.

    This course is designed to examine the elements of market entry strategies and investments and to determine potential barriers to market entry. Focus is placed on developing a market entry plan as part of an international business plan, while considering the impact of culture in the successful marketing of products and services abroad. Additional emphasis is placed on partnering agreements, financial arrangements for exporting, and success factors for international business operations.

    Prerequisites:

    • INTL1036A
    • INTL1037A

    This course is designed to apply the methods used by companies to manage, procure, and distribute products or services in the international marketplace. Focus is placed on managing required documentation for importing and exporting, determining how to obtain goods or services, outsourcing production, product and service adaptations, and international inventory management. Learners also examine the role of key service providers, the rules and guidance used for modes of transportation, and the regulatory requirements that may affect the movement of goods within Canada and across international boundaries.

    This course is designed to develop the knowledge and skills needed to customize products and services for international target markets. Focus is placed on regulatory compliance of a new market, product design, development, and adaptation processes, and product related services (servitization) that generate additional revenue. Learners also examine customer service metrics to identify required or valuable product or service adaptations and customizations.

    This course is designed to apply learning from International Business Management to a final project. Working with faculty, learners are tasked with finding solutions to a business problem. Focus is placed on application of theory and best practices and using business tools, techniques, and strategies to gain a deeper understanding of International Business Management. This course culminates with a final report and presentation of the project findings and recommendations.

    This course is designed to allow the learner to work independently in an industry setting related to their field of study. Learners are expected to follow the work schedule of the field experience host. The duration of this course is five (5) weeks.

    This course is designed to interpret international legal requirements and how they apply to international trade. Focus is placed on sources of laws, policies, regulations, and the institutions which govern international trade. Additional focus is placed on the basic rights and obligations of buyers and sellers, common international agreements, laws used to protect Canadian intellectual property, and contract law. Ethical issues in international trade are also explored.

    This course provides an introduction to the meaning of community service.  Students learn how community service can enhance a student’s educational experience, personal growth, employability, and civic responsibility. Students participate in one day of volunteering to enhance their understanding of civic responsibility and to help the New Brunswick Community College realize its vision of transforming lives and communities.

    This workshop introduces students to the process of finding employment. It explores the various strategies and resources available, and examines the role of social media.

    This course is designed to provide the knowledge and skills necessary to plan, coordinate, implement and evaluate a project within a team environment. Focus is placed on effective project management techniques to monitor all work activities and ensure a quality product while remaining within all project requirements.

    This course is designed to examine facilitation, negotiation, and decision-making processes. Focus is placed on developing facilitation, decision-making and negotiation skills through applying tools, techniques, and approaches.

    This course is designed to examine the principles and techniques of professional sales and customer service.  Focus is placed on quality customer service, successful sales strategies and activities, and developing relationships and customer loyalty.

    This course is designed to develop the knowledge and skills needed to create an international sales and marketing plan. Focus is placed on the marketing planning process and how it applies to international markets, promotional strategies, communication tools, and product or service modifications and adaptations. Learners examine the influence of cultural, political, and legal considerations on an international marketing campaign, pricing and its impact on international marketing and sales, and strategic considerations in sales agreements.

    A safe and healthy workplace is the responsibility of the employer and the employee. This course introduces students to the importance of working safely and addresses how employers and employees can control the hazards and risks associated with the workplace. Students will also learn about the roles and responsibilities of key stakeholders including WorkSafeNB, the employer and the employee in ensuring workplaces are safe.


    NOC Codes

    11202 - Professional occupations in advertising, marketing and public relations
    13200 - Customs, ship and other brokers
    41402 - Business development officers and market researchers and analysts
    60010 - Corporate sales managers
    60020 - Retail and wholesale trade managers
    64101 - Sales and account representatives - wholesale trade (non-technical)
    70020 - Managers in transportation


    Articulation Agreements

    Institution: University of New Brunswick - Saint John
    Information: Graduates of International Business Management can have certain requirements for admission to the Faculty of Business MBA program.
     
    Graduates of International Business Management may be eligible to for a GMAT waiver as well as English Proficiency Testing Exemption for admission to the UNBSJ Faculty of Business MBA program.  Graduates must have a cumulative grade-point average of 3.3 or higher and a minimum of 3 (three) years consecutive full-time and relevant post-graduate professional work experience to be eligible for a GMAT waiver.  The decision to waive the GMAT is that of the admission committee.
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    Disclaimer: This web copy provides guidance to prospective students, applicants, current students, faculty and staff. Although advice is readily available on request, the responsibility for program selection ultimately rests with the student. Programs, admission requirements and other related information is subject to change.